The WOW Brand Festive Day 2018 is an annual one-day event that brings together 500-700 brand managers and brand professionals across hundreds of industry categories. It combines a series of inspiring talks and a celebration of brand achievements in the preceding year.
In 2018, we will explore the intersection between customer experience and technology with regards to branding. Some of the themes that we will explore are Augmented and Virtual Reality, Content Marketing and Creative Media, as well as Music and Branding.
The awarding night will crown the best brands in Indonesia dubbed the Marketeers WOW Brand 300 as well the best branding and endorsement campaigns in the preceding year.